Removals Brokers

Removals Brokers

Now the Brexit referendum is over, we can turn our attention back to issues more specific to removals and storage, like the news that Movinga will be pulling out of the UK market.

In January, it was reported that Movinga had raised nearly £17 million from investors but recent news suggests that the money has now been spent. After a restructuring of senior management, (by dissatisfied investors) Movinga will withdraw from the UK.

This is good news for many movers who feel that brokers are damaging our industry.

In the case of Movinga, it is hard to disagree. Their business model appeared to be to buy up as many leads as possible and compete on price, then subcontract to anyone desperate enough to do the job without a decent profit.

Unsuccessful brokerage schemes of the past have relied on customers inputting all relevant data on a website, rather than carrying out a survey. The broker then gives a fixed price and looks for a mover to do the work. This inevitably leads to many movers being forced to increase their price on the day, (to cover extra work that was not included in the original agreement) leaving customers feeling ripped off.

Not all brokers are the same. Some will agree the price before finding a mover while others will allow several movers to suggest a price. In either case, the mover finds they are competing not just on price but often for position in web search results.

While the small removals business owner is focussed on keeping their business running and addressing the myriad of issues that arise daily, the broker only needs to focus on marketing and selling the work on. Which means they have more time for SEO and can allocate more money to Adwords and advertising campaigns.

On the surface, it seems that the idea of brokering removals is a good one. It’s simply a case of grabbing as many moves as possible and farming the work out for a profit. So it is no surprise that Movinga managed to raise so much investment.

Unfortunately, this will all too often lead to either the mover or the customer feeling disappointed – which leads to reputational damage.

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The Association Of Independent Movers
Unit 4, Skills Centre,
Twickenham Trading Estate,
Rugby Road,
Phone:0208 892 0369


COVID-19 Statement

Although there is no rule to prevent them from doing so, not all removals businesses are working during the Coronavirus measures advised by the Government.

Those that are working have been provided with clear guidelines by the Government and supported by AIM, with safe working procedures, specific documents and frequent information updates.

Removals firms

Removal firms are able to operate and should follow the latest government guidance on safer working. Where moves are carried out, social distancing should be followed.
Companies should ensure employees understand how to operate safely and communicate this to customers.

  • Removers should contact the household in advance to check that no member of the household is showing symptoms of coronavirus or self-isolating. If they are, works should be delayed.
  • They should also encourage households to ensure all internal doors are open and surfaces and possessions have been cleaned with household cleaning products prior to them entering the property.
  • No work should be carried out by a person who has coronavirus symptoms, however mild.
  • Removers should wash their hands on entering the property using separate towels of paper towels which need to be washed or disposed of safely after use.
  • Removers should seek to minimise contact with homeowners and remain 2 metres apart from householders at all times.
  • Removers should implement a buddy system and ensure that the same people work together when moving bulky items and furniture.
  • Removers should bring their own refreshments but you should ensure they have access to hand washing facilities, using separate towels or paper towels if possible,
    which should be washed or disposed of safely afterwards.